Sports Information Services (SIS) Content Services has launched its H2H Global Gaming League product with 24-hour football and basketball competition game events on its Bettsafe Colorado mobile sportsbook app.
“We have enjoyed a great partnership with SIS, and bringing football and basketball to BetSafe spectators in Colorado is another big step in our relationship as we promote engagement and give bettors more content to improve their overall betting experience,” said David Sr., Betson U.S. director of sportsbooks.
Non-tournament eSports products offer a complete end-to-end solution with integrity at its core and proven to deliver exceptional 24-hour margins, adding 10% value to sportsbooks.
Since legalization in May 2020, Colorado has proven to be a highly performing state in the United States, generating more than $12.8 billion in sports betting bets, generating more than $850 million in total sports betting revenue. 토토사이트 추천
“Our comprehensive competitive gaming offerings are excited to enhance the esports betting experience and bring our content to more bettors in Colorado,” said Michele Fischer, vice president of SIS Content Services. “This launch contributes to the expansion of SIS’s presence in the U.S. market.”
Betsafe is the Colorado regional brand of the Betson Group, which has increased SIS’s reputation as a leading provider of sports betting to expand customers who can participate in its content. The sports product is now on sale in New Jersey and Colorado.
The highly competitive game is entirely self-produced by SIS’s own UK-based game studio. The sport’s competitive gaming offerings feature ultra-low latency live streaming, visible ESIC-trained integrity judges for all games, live castor commentary and screen graphics with unique betting prompts to maximize engagement.
“We are pleased to see the growth of this latest sports product in Colorado,” said Richard Ames, CEO and President of SIS Content Services. “We continue to make steady progress in North America, and this latest contract demonstrates our ability to bring attractive content to our betters and further improve our relationship with our valued long-term partner, the Betson Group.”
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