LMG Gaming is one of the subsidiaries of Lieberman Media Group, a big media company from Puerto Rico, so it will be a perfect growth opportunity for Cambi.
This is also a fantastic opportunity for Apuesta PR. Because this betting brand will have the opportunity to establish its position as the best sports betting brand in the Puerto Rico market. Combining the many marketing strategies of LMG’s television network with modern Kambi’s sportsbook technology is a huge step toward huge success for Apuesta PR.
The company plans to take advantage of the various marketing opportunities offered through this partnership to become one of the market leaders and strengthen its position. The Teleons television network is already popular, and in addition, many celebrities and on-air talent will attend to strengthen Apuesta PR’s television appearances.
The first Apuesta PR proposal is about mobile sports betting, but the company doesn’t plan to stop here. The next step is to include the highest quality retail sportsbook solution for both Puerto Rican operators and athletes. It is available through an extensive network of Puerto Rican retail stores.
Kambi CEO and co-founder Kristian Naylén said, “Our partnership with LMG Gaming is an exciting opportunity as we are on a mission to create some of Puerto Rico’s most attractive sports betting products.”
He added that TeleOnce, along with marketing tools and locations in the marketplace, will enable it to reach target customers and provide an amazing betting experience for players.
Winter Horton, partner at LMG Gaming, said, “We are very excited to partner with Kambi for the Apuesta PR sports betting business in Puerto Rico.
“After extensive research, we had a clear choice, and Cambi is one of the best sports books in the industry, and we are honored to build a business in Puerto Rico with them.”
Horton is confident that Teleonce will help Apuesta PR become one of the leaders of Puerto Rico’s sports betting platform. 슬롯머신
Kambi Group is one of the top B2B providers of modern sports betting services, covering everything from front-end user interfaces to customer intelligence and risk management, and deploying everything on its own created and designed software platforms.
The company has offices in Malta, Australia, Denmark, Romania, Sweden, the United Kingdom, the United States, and the Philippines.